Get Clients Coming To You

Work with JDR Group to attract your ideal clients, not chase after them

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Get Clients Coming To You

In today’s digital world, your buyers have access to more information than they ever have before, and as a result, the way they choose products and services has changed. We have been working with businesses like yours for more than 10 years – and we can help you attract these modern buyers to you with great online content, and then convert them into leads and nurture them into paying customers to help grow your business in a predictable, measurable way.

Why Choose JDR

Business to Business (B2B) Marketing Specialists

We specialise in working with businesses that provide products and services to other businesses or organisations (i.e. business to business rather than business to consumer). Industries we worked within include:

  • Specialist Manufacturing
  • Industrial Services
  • Construction
  • Legal services
  • Recruitment and Training
  • Accounting Finance and Consulting
  • Software
  • IT Services
  • Business Printing and Clothing Suppliers

Sectors we work with

A Trusted & Certified Marketing Agency in Derby, UK

Since 2004 we have built a team of experienced marketing professionals and are qualified, certified and supported by some of the biggest names in marketing: Google, Hubspot, Infusionsoft, and Duct Tape Marketing.
We have made it our mission to study the top marketers in the world, find the latest technology and learn the most cutting edge marketing strategies – and then make them available to businesses like yours right here in the UK.
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Meet The Management Team

David Roberts

David Roberts

Managing Director

An Award Winning Business Coach and entrepreneur, David is the owner and founder of JDR Group and has over 20 years experience of owning, running and managing businesses. He has coached, mentored and trained executives, directors and sales teams and features regularly on BBC Radio Derby as well as being hired to speak at conferences and events around the world.

Will Williamson

Will Williamson

Sales Director

A founder member of the JDR Group, Will is an Inbound Marketing expert and marketing strategist and has spoken at numerous events including the Derby Property Law Society and the National Marquee Hire Association. He has achieved multiple qualifications with Google AdWords, Google Analytics, and Hubspot, and is the author of ‘Local Business Marketing – Online’.

Leanne Mordue

Leanne Mordue

Operations Director

A founder member of JDR and certified Infusionsoft Sales and Marketing expert. Leanne is Responsible for delivering client results as well as overseeing the day to day running of the company, Leanne is a leading expert in SEO, Direct response Marketing, Website conversion and Marketing Automation.

Jarrad Mordue

Jarrad Mordue

Production Manager

Jarrad is a highly experienced search marketer and Google AdWords certified professional. He manages a number of client campaigns, provides invaluable technical expertise and also oversees the website design and development team.

Shirley Lacey

Shirley Lacey

Marketing Manager

Shirley is an experienced manager and co-ordinates our marketing campaigns. She has expert knowledge of email marketing, CRM systems, copywriting and direct response marketing

Andy Gibbins

Andrew Gibbins

Business Development Manager

Andrew is a Marketing Graduate from Manchester who, since joining JDR, has consulted with thousands of businesses on their marketing. Andy is able to audit and assess your current marketing to pinpoint areas of weakness and also areas of opportunity for you and your business.

Daniel Baker

Daniel Baker

Online Marketing Specialist

Daniel has worked in Marketing for over 10 years having studied Design and Marketing at University. Using his vast knowledge and experience, Daniel has managed hundreds of successful online marketing campaigns for companies both Business to Business, and Business to Consumer.

Andy Leamon

Andrew Leamon

Internet Marketing Specialist

Andrew works with clients to plan, implement and manage website design and online marketing projects. You can see him speaking at our events, and he can provide guidance and support at every stage in your online marketing campaign.

Latest from our Digital Prosperity Blog

Google Goal Conversions – What Makes A Great Goal To Track?

We published an article back in July which was ‘How Setting Up Goal Conversions In Google Analytics Can Benefit Your Online Business’, since then we’ve been asked what makes a great Google Goal Conversion to track. Depending what your business is and how your website is set up will depend on what you should track. In this article, I will be discussing the different goals you can track and how they can benefit your business.

All websites can be spilt into two groups, E-Commerce websites and non-E-Commerce websites. Now depending on which group your business website fits into, will depend on which goals you can potentially track in Google Goal Conversions.

How Twitter Analytics Works And How To Use It For Improving Your B2B Social Media Marketing

If you have ever struggled to make sense of the reams of data conjured up by your Twitter account, then you are not alone. Twitter itself recognised this, and so to help users get better results from their platform, it created Twitter Analytics. Twitter Analytics is Twitter’s inbuilt data crunching tool – and is a fantastic way for marketers to analyse results and measure success on Twitter.

Why Twitter May Be Better Than Facebook For Your B2B Marketing Strategy

Do you remember Friends Reunited, DIGG, Delicious or Orkut? What about Ping and Friendster? These are just some of the many failed or lacklustre social media platforms that have come and gone over the past 12 years. The main reason none of them have managed to secure a firm toehold on the market has been the phenomenal success of Twitter and Facebook; who, taken together, are THE social media applications. In fact, when the term ‘social media’ is mentioned it almost invariably refers to Facebook or Twitter, and usually Facebook.

Read our Digital Prosperity Blog